Tag / online
From the candyfloss froth of the reception, to the crisp confines of the breakfast area and the sensual elegance of the 47 suites, the latest Room Mate hotel is a light-flooded study in contemporary chic; cool but also romantic. Credit Lázaro Rosa Violán, whose total remodelling of this period property honours Istanbul’s cosmopolitan past by retaining painted ceilings, parquet floors and exposed brickwork but brings it firmly into today with a mix of mid-Century flourishes, strategically-placed mirrors, lovingly-crafted woodwork and ultra-contemporary furnishings. Skip over the chain’s mildly mortifying Alt-AirB&B notion that each of its 22 hotels is the embodiment of an actual person (guests booking online for Istanbul are greeted by plaid-shirt pretty boy, Emir) for what founder Enrique Sarasola has pulled off – affordable, stylish properties in central locations – is genius. It’s the hotel equivalent of an Uterqüe. Or a Zara. Little wonder that Inditex...
For the Los Angeles-based antiques dealer, Joel Chen, collecting has always been about personal taste. ‘I have absolutely no unity in my acquisitions. I just go around and see what I like,’ he says, adding, ‘The prime element would have to be the quality of workmanship.’ Chen’s liberated personal collection is due to be auctioned at Christie’s this month. More than 300 lots that span mid-century and contemporary design, Asian art, antiques and decorative objects will go on sale both online and at Christie’s Rockefeller Centre in New York. As one of the most respected dealers in the US, Chen first traded Asian art and antiques in tribute to his Hong Kong heritage, before championing early modern design. He is a prolific collector of Ettore Sottsass’ work, and was a significant lender to the first US retrospective of the designer organised at LACMA in 2006. Christie’s sale celebrates...
By now, we’ve all heard about onboarding — the beginning of a relationship between a company and a user — but what about offboarding? Both go hand in hand as being two of the most important interactions you can have with a user, but offboarding gets much less publicity and sometimes is even altogether ignored. So, what exactly is it, and why is it so important? Offboarding is usually described as the interaction between a company and their customer at the end of the customer journey.
(This is a sponsored article.) Everybody's talking about design systems, but they are more than just a trend. They are a best practice for design consistency and efficiency between designers and developers. Back in the day, only large companies could afford the effort of building and maintaining a design system. Nowadays, with the growth of new tools and processes, they have become much more feasible for companies of all sizes.
Nous avons publié le book by Viuz 2018 , comme l’année dernière. Les grands domaines du marketing digital sont passés au peigne fin : tendances, cas, chiffres, articles de fond, interviews. Nous vous proposons aujourd'hui les tendances du commerce connecté.
Plus de 90 % des achats s’effectuent encore en magasin.
Or, selon Google, entre 70 % et 80 % des achats offline sont
néanmoins influencés par les recherches online. C’est ce qu’on
appelle l’effet ROPO pour Research Online et Purchase Online.
Ces dernières années, la progression des technologies de
géolocalisation mobile, les premières expériences d’objets
connectés, la mise en place d’analytics in-store, la digitalisation
des points de vente et une meilleure compréhension des
parcours d’achats online et offline ont accéléré le développement
du commerce connecté et des techniques de drive to store.
De l’onboarding au geofencing en passant par le retargeting
en magasin, les retailers disposent désormais d’un arsenal
Buying things online can be a frustrating process, especially on mobile. Even if the pages are well designed, there’s a lot of information required: Our contact information, shipping and billing addresses, shipping option and card details. If you’ve ever just given up sometimes, you’re in the majority. The Baymard Institute took an average across 37 different studies and found that 69% of shopping carts are abandoned. A typical, long checkout form on mobile.
(This article is supported by Adobe.) An underline is a horizontal line immediately below a portion of text. In our everyday experience, we underline to emphasize key sections of text, sometimes drawing an underline by hand below printed text. But underlines have their own place in the world of digital design. In fact, underlined text has become one of the most common, most recognizable features of our online experience. When we see an underlined word or sentence on a web page, we immediately assume it’s a link.
Photo by Toia Montes In more and more occupations, creativity is part of the job description. Whether you are trying to reconcile conflicting stakeholder priorities, finding a solution to a customer’s issue, or launching a new product line, your solution probably won’t come out of a textbook. But it’s hard to keep having great ideas day after day. What do you do when you run out of good ideas? How do you “get your mojo back”?
One increasingly popular solution is mindfulness meditation. Google, Goldman Sachs, and Medtronic are among the many leading firms that have introduced meditation and other mindfulness practices to their employees. Executives at these and other companies say meditation is not only useful as a stress-reduction tool but can also enhance creativity, opening doors where once there seemed to be only a wall.
To gain a deeper understanding of the effectiveness of short meditation sessions in boosting creativity, we looked first at the literature and then conducted our ..
In the near future, three of the most studied generations will converge on the workplace at the same time: Generation X, the age cohort born before the 1980s but after the Baby Boomers; Generation Y, or Millennials, typically thought of as those born between 1984 and 1996; and Generation Z, those born after 1997, who are next to enter the workforce.
In a survey of 18,000 professionals and students across these three generations from 19 countries, we found some important differences in their aspirations and values. We hope that results from this survey, conducted by the INSEAD Emerging Markets Institute, Universum, and the HEAD Foundation, will be useful to companies seeking to retain, develop, and attract employees from these talent pools. However, it’s important to note that our findings are a snapshot of where these employees are at this moment in time; employees’ needs and expectations often evolve over the course of their careers, and we hope future surveys will update these findi..
Most travellers make last-minute decisions, even though they spend significant time researching things to do before embarking on their trip. Finding a hotel and flight is relatively easy, but when it comes to tours and activities, the problem is that late or last-minute bookings are not always available.
And if they are available, the process of making a purchase online is often hard. The mobile experience can also be limited because many websites are slow or their booking process is long and complex.
The post Removing Friction In UX: Last-Minute Travel Planning And Activity Booking (A Case Study) appeared first on Smashing Magazine.